Let's face it... Social media can be a huge time suck if you are not careful. You sit down to market your business, get lost in your feed, then BOOM Somehow it's 2 hours later and you've accomplished next to nothing!
Today, we're going to talk about 8 simple strategies to avoid the time-suck and leverage the amazing tool that is social media to market and grow your business FAST!
If you want to ensure that social media is not controlling you, or maybe you are just looking for more balance in your life, follow these tips.
Watch Full Video Here:
8 Simple Strategies to Regain Control of Social Media Marketing for Your Small Business
Have a Plan of Action
Don’t do anything without a plan. You need a GPS to get to your destination; you also need a plan to ensure that social media marketing will work well for your business. Start with a simple checklist of the things you need to take action on each time you sit down to work.
Create a Social Media Calendar
Plan ahead according to the products and services you want to promote to craft posts and updates that have a purpose. If you have a calendar with pre-written posts, you can easily schedule them to work with your product launches. Using an ll-in-one DIY system like Your Social Plan can help you plan ahead and get ahead with done-for-you content and prompts delivered in advance.
Avoid Time-Sucking Activities
You know it is simple to get sucked into yet another personality quiz or discussions about that delicious plate of pasta your friend just made, not to mention all the games – but don’t do it. It’s fine to have fun, but do it after your work is complete.
Outsource Scheduling
Once you create a publication calendar that matches your promotions you can give the list of updates to someone else to schedule and monitor. However, don’t make that an excuse not to engage personally. If outsourcing sounds outside of your budget, consider an all-in-one scheduling tool that you can manage yourself. It's easier than you think
Take Time to Comment and Engage
Even if you outsource parts of your social media marketing, be sure to personally comment and engage your followers so that they know you are a real person to trust and know.
Do More of What Works
If you do something that works, do more of it and less of what doesn’t. Monitor the metrics of everything that you do so that you are positive about what is working and what is not working.
Each Post Needs a Purpose
Don’t post something without a purpose... Even if it's been a while and you're trying to be consistent. If you don’t know why you are posting it, don’t bother. For more on giving your content purpose and attracting the right people, read this blog.
Don’t Forget Your Call to Action
Everything you do should have a CTA. Whether it is to share, follow, or click, ensure clarity about what you want your audience members to do. If they know what you want them to do, they’re more likely to do it. Learn more about how to craft the right call to action in this blog.
Using social media correctly to market your business is an essential element today in the world of advertising and marketing. Social media marketing can be very effective and inexpensive if you are careful not to waste time and effort on messing around and doing things that have no purpose.
-Julie & Jess
Two women on a mission to help you clear the chaos and craft your dream business!
Need more help? We got you! Here are 5 ways we can start working together today!
👉 Download the FREE Your Social Plan and treat yourself to some done-for-you (DFY) posts! https://www.sociallyinclined.com/free-calendar
👉 Join a community of like-minded women entrepreneurs. Join the women-in-business movement, list your products & services, and get connected with Grit Grind & Grace!
👉 Start your Your Social Plan membership today to get 3 posts scheduled for you every single day! https://www.sociallyinclined.com/your-social-plan
👉 Learn how to write AHHHmazing content that attracts your people and gets them to buy! Become an Academy Member and join us for a PRICELESS weekly Content Class! Learn more here. https://www.sociallyinclined.com/offers/UqJZthzE/checkout
👉 Need step-by-step instruction, how-tos, and tutorials on some of the most important tasks you need to grow your business online? Get access to Take Action Training here https://www.sociallyinclined.com/takeaction
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