Social media algorithms can be daunting to try to understand. However, once you get a grasp of how the algorithm works, you can use it to your advantage. The algorithm is constantly changing and being updated, so it's important to keep up with the latest news.
The definition is...
Wow, Social Media Marketing keeps getting easier and easier!
We've been creating Your Social Plan since January of 2016... (that's a long time for a monthly product!) and during that time we have changed and improved based on the needs of customers and the ever-changing landscape of social media...
If you're looking to get more engagement on social media, one of the best things you can do is start asking questions.
By posing questions to...
So you have an amazing business, now you just need a community to help grow your authority, turn cold leads into warm buyers, and build your reputation.
You need a Facebook Group!
There are a number of reasons why you might need a Facebook group to help grow your business.
First,...
The internet is a crowded place where your message is competing with thousands of others. The average reader is in a hurry, distracted, and has a short attention span. Throw in the fact that the algorithm decides what gets seen, and your message can easily get lost. How can you ensure potential...
"Capture leads while you sleep!" “Bad infomercial material” OR “Biz Changing Marketing Strategy”? 
We know you know the answer! 
In fact, setting up your profiles on social media the right way is the easiest (and fastest) thing you can do to see new leads every...
After closing out 2021 and looking ahead to the new year, one thing has become blatantly obvious. Now more than ever, content marketing should play an important part in every small business’ digital marketing strategy.
If you want to stay one step ahead of your online competitors, it's...
Growing your small business’ social media presence is crucial to your success, especially in today’s digital age. While you may think otherwise, lacking a social media presence in today’s online ecosystem is the downfall of most modern businesses, ultimately categorizing your...
No matter what type of business you have, it’s no secret that you should want to get the best ROI on your marketing efforts. And right now, there is no better place to get a return on your investment than social media. But which platform will give you the most bang for your buck? It's...
The “new normal” brought about by the Covid-19 pandemic requires every company to put extreme importance on everything digital marketing. Although search optimization and e-mail are still critical components of the marketing strategy, social media is what people like to do online and...
Let's Talk About Citations and why They are so Important
Small businesses don’t rely on word-of-mouth anymore. Not like they used to - in the traditional sense anyway. Whether you are running a hair salon or own a local restaurant in the community, you need a top 3...
Fresh Social Media Marketing Ideas for 2021
Social media marketing isn’t the new kid on the block anymore. Things that felt fresh and exciting just a few years ago are now old hat and that means we’ve all got to find ways to take our Facebook and Instagram marketing to the next level....
