Getting Back to Basics: Facebook Marketing 101
You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great...
Starting a Facebook group lets you connect with your customers in new and exciting ways.
You can create Facebook Live videos and encourage members to respond with a video of their own. You can start conversation threads and get feedback from your members within just a few minutes.
But before you...
When it comes to Facebook marketing, most solopreneurs are savvy enough to have a fan page, where followers can like your content and interact with you. Creating your own Facebook page is good and can help your business grow.
But it’s easy to overlook another important aspect of Facebook...
Once you’ve started a new Facebook group, it’s time to recruit your first members. You’ll want to begin by personally inviting people who will be interested in your niche.
Send a private message to friends and followers that love your content. Ask them to join and give them a...
In February of 2018, Facebook announced plans to prioritize personal content and de-prioritize content from pages.
That means that if you’ve got a Facebook page for your local business, your content is only being seen by a very small percentage of your followers unless you pay to promote it....