So, without further ado, here are some of the best ideas I know to promote your content, find your target audience, and kick-start your lead gen.
Use Your Social Media Cover Photo to Promote Content
Do you have an offer you want to promote on an ongoing basis? One easy way to get more traffic is to incorporate your offer into your cover photo on Facebook. You can hotlink the photo to your landing page and change it periodically as needed.
Create a Hashtag to Promote Your Content
Social media sites such as Facebook, Twitter and Instagram all allow users to employ hashtags to categorize the content they post. Best of all, anybody who wants to can create a new hashtag and use it. The next time you have content to promote, try creating a custom hashtag to use with it. You’ll get the best results if you use common words at the start of your hashtag because more people will see it when they search.
Include Multiple Links to Your Offer on Your Website
A mistake I see a lot of businesses...