You can’t read anything about marketing these days without reading about engaging your customers. But what does that really mean?
Engaging means capturing someone’s attention – connecting – and having a conversation.
Not easy to do on the internet, particularly when there are millions of other things clamoring for attention at the same time.
But, that doesn’t mean it’s impossible. It just means you need to try harder. The thing is, your customers want to talk to you. They want to know what you think, and most importantly, they want to believe that you care what they think.
It’s not as hard as you might think. Here are 7 simple conversation starters to get your audience talking to you.
#1: Express an Opinion about Industry News
You want to build authority within your industry or niche? One of the best ways to do that AND start a conversation with your followers is to express an opinion – particularly if it might be new or...