Let’s Talk About How to Promote Your Business with TikTok
Everybody who hasn’t been in a cryogenic state for the past couple of years has heard about TikTok. It’s the newest social media platform where users create and share 15-second videos known as TikToks. While a lot of the...
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10 Marketing Tools We Are Grateful to Have in 2021
It’s a new year and most of us are happy to be leaving 2020 in the rearview mirror. It was a tough year at almost every level and marketing is no exception.
2021 promises to be challenging as well, but we hope that also means an eventual...
How to Grow Your Business with Geofencing
Geofencing is one of those things that can sound intimidating if you don’t understand it. That happens with any new technology. It’s unknown and sounds vaguely expensive, and you might think that you need a lot of experience to figure out how...
How to Create Content for Your Business That’s Worth Sharing… 101
We all know that content marketing is the name of the game for businesses large and small. Content is king and all that. But how does a small business create enough good content to reach their marketing goals?...
Your 90 Day Post Covid Marketing Roadmap
The first quarter of 2020 brought us an unprecedented situation with a global pandemic that shut down parts of the country and created economic uncertainty and record unemployment. For a lot of businesses, that meant taking a new approach to marketing.
...
How to Elevate Your Social Media in 2021
The world of social media marketing is noisy these days. Getting your content to the people who are most likely to buy your products or use your services is akin to trying to flag down a car going 90 miles an hour on a six-lane highway -- when you’re...
What Will Digital Marketing Look Like in 2021?
As 2020 winds down in the next couple of months there are still a lot of questions that we can’t answer.
How soon until there’s a vaccine for Covid-19?
When will the pandemic end?
When will we return to business as...
Holiday Promotional Ideas to Consider During a Pandemic
The 2020 holiday shopping season promises to be unlike any other. Thanks to the COVID-19 pandemic, unemployment rates are high, and consumers may be reluctant to do their shopping in person.
But don’t worry! Not all the news is bad. In...
7 Content Marketing Tactics Every Small Business Should Steal
Ad campaigns are still effective, but the truth is they’re not as effective as content marketing. Bill Gates proclaimed “Content is king” back in 1996 and his words have proven to be remarkably prescient. Web users...
Getting Back to Basics: Facebook Marketing 101
You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great...
How to Increase Customer Retention with Email
New customers are great. There’s something undeniably exciting about attracting someone to your business who might not have found it otherwise. That’s the reason that new customer marketing gets all the attention. It’s the glitziest...
