Know, Like, & Trust: How Your Audience Makes Purchasing Decisions

engagement how to grow marketing monday social selling Feb 21, 2022

Building Know, Like, & Trust is the secret behind better engagement.

Are you tired of feeling like a robot when it comes to engaging with your target audience on social media? Well, fear not my friend, because we've got some advice that'll help you build a tribe of loyal followers who'll be hanging on your every word... or should we say post!

It's not about strategy... It's about building connections.

First off, forget about rigid strategies. People don't want to interact with a lifeless automaton - they want to connect with a real, live human being! So don't be afraid to show some personality and be reactive to your audience. It's not just about following a set of rules, it's about building Know, Like, & Trust (KLT) with your followers.

You're a person and so is your follower... Never forget that.

To build KLT, you've got to be tuned in to your audience's needs. That means keeping an eye out for what they're excited about, what they're complaining about, and what they need help with. Think of it like being a detective, always on the lookout for clues about what your tribe wants to see from you.

People do business with people, not faceless social media accounts.

And let's not forget about being authentic and personable. No one wants to interact with a faceless brand - they want to get to know the person behind the account. So don't be afraid to show off your unique personality and let your audience get to know you. Share your story, your interests, and your values. That's what will really make you stand out in a sea of bland social media accounts.


Watch The Full Training Here...


Your followers have to know you are a real person before they make the decision to buy from you.

Finally, be responsive to your audience. When they ask questions or leave feedback, respond in a timely and respectful manner. This shows that you value their input and are committed to providing them with the best possible experience. Plus, it's just good manners!

So there you have it, folks - our guide to building KLT and creating a tribe of devoted followers. Just remember to be personable, reactive, and above all, be yourself. Your audience will love you for it!

Now It's Time to Take Action

How can you build Know, Like, and Trust in your business? Let us know how you engage and connect with your audience!


Love this? What's Next?

👉 Free Social Posts Download this month's FREE Your Social Plan for more done-for-you Content. It's a great way to look like a PRO! 

👉 Need to learn how to write better content? Become a Success Club Member (It's only $ and join us for a Live Marketing Class each Tuesday at 11 Eastern!  

👉 Need FREE marketing training to get your business going? Join us on Thursdays at 11 Eastern live in our Facebook Group! 

👉 Need DFY content that's ready to post? Shop our store for tons of time-saving solutions! 


Let us know you were here by saying hello below! Share your biggest Ah-ha... We may feature you in a future Marketing Monday 👇

Join Julie & Jess in their amazing Facebook Group Get Socially Inclined, where you get the tools, learn the skills, and find the motivation you need to CRUSH it! And best of all it's FREE!

Join Us Now

Want a whole TOOLBOX full of great business-building resources?

Click here to sign up to get access and join our mailing list to receive the latest and greatest news, tools, tips, and updates. 
Don't worry, your information will not be shared.

We hate SPAM. We will never sell your information, for any reason.