In today’s socially driven consumer-base, Social Media and content marketing have become a vital point of marketing. Most business owners have heard “you HAVE to be on social media.” While that’s true, the key to success in social media isn’t only that you use it — it’s how you use it.
As a small business owner, you may struggle to find the time to manage your social media marketing as well as think of amazing ideas for your social media content; such as what to post and when to post it.
We are sharing a series of engaging post ideas to help you get a jump-start on post creation for social media to engage your fans and followers - and ultimately, boost sales and profits.
These ideas will ignite your creativity and ultimately increase your followers, build your credibility, keep existing customers coming back, and gain new customers.
Content Idea #6: Give Away An Ebook.
If there is a common issue in your industry, or in your company specifically, offer a free eBook on the topic. Unsolicited advice is typically welcome if delivered in a genuinely helpful, non-salesy tone. People love getting answers to their questions, concerns, and problems – especially for free. Give these away to your social media audience in exchange for their email addresses; this is a powerful way to capture solid leads and build an email list outside of social media that you can later communicate to via email.
Take Action: Write a post offering a free eBook to your social media audience.
We Challenge You: Take the “30 Day Content Kickstart Challenge” to create new types of content that will kickstart your social media marketing and engagement. The Challenge includes the following:
30 Days of Creative Content Ideas complete with worksheets to plan your posts
Social Networks Overview (choose the networks that are right for your business)
Social Networks Checklist
Social Media Myths
Editorial Calendar (Yearly)
Editorial Calendar (Monthly)
Bonus: 10 additional Ideas
Get the Content Kickstart Challenge Toolkit for 85% off retail at only $7 today. Regular price is $47.