1 – Create a Forum
For your blog, this is key! Forum software and plugins make this simple, even if you hate the technical side of blogging. When you have a forum on your blog and your competitor does not, you improve your odds of attracting your desired prospects.
2 – Create a Facebook Group
This is a great way to bridge the gap between your website and social media platforms because you can link to your Facebook group, and from your group back to your blog. You probably know that Facebook is far and away the biggest and most powerful social media center on the web, so you may as well take advantage of its free availability and popularity.
3 – Be a Human Being
We have all stumbled across those sites, profiles, or blogs that seem automated and robotic. Make sure your blog looks and feels like a human being speaking through the Internet. This means avoiding cookie-cutter blog themes, and coming across as a unique individual.
4 – Host a Challenge
People love challenges. A 30 day weight loss challenge works great on a health site. Challenging your users to add 10 new pins to their Pinterest account is smart if you sell a Pinterest Profits ebook. Challenging your readers is a simple and valid way to develop a sense of community on your blog or in your group.
5 – Host Live Hangouts and Webinars
Google Hangouts, webinars and teleconference calls invite your users to interact with you. They get to speak their minds, voice their opinions, pat you on the back, and they feel like they are contributing something to the group. There are plenty of free applications, as well as free software, that make hosting live get-togethers online simple and effective.
6 – Ask A Lot Of Questions
Your blog should be about your audience and not yourself. When you focus on the needs of the people in the niche you are serving, rather than your own needs, everyone ends up happy. Your audience realizes that you really care about them, and they end up fulfilling your needs even though your ongoing focus is about them.
On your blog and through email, consistently ask your readers what's on their mind and what they think. When you do this on social media platforms like Twitter and Facebook, your prospects and followers end up interacting with each other, and creating an amazing community! Just what you want!