If you are investing in Facebook ads it is useful to have a few examples of what others have done with the platform. We hope this facebook ads case study series will help to inspire you to take the necessary next steps to start using facebook ads and get the best ROI.
Critique: Image is of a screenshot of how your page would look on Pinterest on a mobile device. It is engaging because it shows examples of real content. The value proposition is raising awareness of your business on Pinterest. This is stated above the image as a question and below as a matter of fact point. Only one sentence is needed after to describe what Pinterest can do for you.
The landing page contains information on promoted pins, which is what the ad has promised. You do have to click an additional link, “Join the waitlist” to get more detailed info. The second page should probably have been the landing page to avoid a second click.